Baremetrics vs ChartMogul (2025): Complete Comparison

Choose Baremetrics if: • You want simple, beautiful dashboards • Built-in payment recovery (Recover) is important • You prefer established tools with large communities • Real-time updates are critical Choose ChartMogul if: • You use multiple billing systems • You have a data team that wants flexibility • Budget is a concern (free tier available) • You need advanced segmentation Consider QuantLedger if: • You want ML churn prediction (neither Baremetrics nor ChartMogul offers this) • Flat pricing is important to you • You want predictive insights, not just historical reporting

Baremetrics • Founded: 2013 by Josh Pigford • Focus: Simple SaaS metrics dashboards • Customers: ~150 (estimated) • Known for: Beautiful UI, Recover dunning ChartMogul • Founded: 2014 by Nick Franklin • Focus: Subscription data platform • Customers: ~160+ (estimated) • Known for: Data flexibility, API-first approach Both are established players in the SaaS analytics space with similar founding timelines. Baremetrics pioneered the "open startups" movement, while ChartMogul focused on building a robust data platform.

Pricing is a key differentiator between these platforms: Baremetrics Pricing (MRR-based): • $10K MRR: $108/month • $50K MRR: $258/month • $100K MRR: $358/month • $500K MRR: $500+/month • Add-ons: Recover (~$50-200), Cancellation Insights, Forecast+ ChartMogul Pricing (MRR-based): • Up to $10K MRR: Free • $10K-$75K MRR: $100/month • $75K-$300K MRR: $300/month • $300K+ MRR: $599/month Cost Comparison at $100K MRR: • Baremetrics: $358/month ($4,296/year) • ChartMogul: $300/month ($3,600/year) • Savings: $696/year with ChartMogul Cost Comparison at $50K MRR: • Baremetrics: $258/month ($3,096/year) • ChartMogul: $100/month ($1,200/year) • Savings: $1,896/year with ChartMogul ChartMogul is generally more cost-effective, especially at mid-range MRR levels.

Here's how the platforms compare on key features: Core Metrics • Both: MRR, ARR, churn, LTV, customer count • Edge: Tie—both cover essentials well Cohort Analysis • Baremetrics: Basic monthly cohorts • ChartMogul: Advanced cohorts with custom dimensions • Edge: ChartMogul Segmentation • Baremetrics: Pre-built segments, limited custom • ChartMogul: Powerful custom segmentation • Edge: ChartMogul Payment Recovery (Dunning) • Baremetrics: Recover (paid add-on) • ChartMogul: Not available • Edge: Baremetrics (if you need it) Integrations • Baremetrics: Stripe, Braintree, Recurly, Chargebee, Apple/Google • ChartMogul: Same + PayPal, GoCardless, Zuora, Chargify • Edge: ChartMogul (more integrations) API/Webhooks • Baremetrics: Basic API • ChartMogul: Comprehensive API-first design • Edge: ChartMogul Forecasting • Baremetrics: Forecast+ (paid add-on) • ChartMogul: Basic trend projections • Edge: Baremetrics (dedicated feature) Benchmarking • Baremetrics: Yes (anonymized peer comparison) • ChartMogul: Limited • Edge: Baremetrics

Baremetrics: • Setup: 5-10 minutes • Learning curve: Low • UI: Beautiful, simple, intuitive • Best for: Non-technical founders ChartMogul: • Setup: 15-30 minutes • Learning curve: Medium • UI: Functional, more complex • Best for: Data-savvy teams Baremetrics wins on simplicity—you'll be looking at dashboards within minutes. ChartMogul requires more configuration but offers more power once set up.

Choose Baremetrics if you: • Are a solo founder or small team • Want metrics without complexity • Need built-in payment recovery • Value beautiful dashboards • Only use one billing system Choose ChartMogul if you: • Use multiple billing systems • Have a data team or analyst • Need advanced segmentation • Want a free tier to start • Care about API flexibility Choose Neither (Consider QuantLedger) if you: • Want ML churn prediction • Prefer flat pricing • Want predictive insights • Need revenue attribution without tracking The honest truth: both Baremetrics and ChartMogul are solid tools for historical SaaS metrics. Neither offers predictive analytics. If knowing what WILL happen (not just what DID happen) matters to you, explore alternatives like QuantLedger.