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What is NRR? Net Revenue Retention Formula & Benchmarks 2025

NRR (Net Revenue Retention) explained: formula, calculator, and 2025 benchmarks (100%+ good, 120%+ elite). The most critical SaaS metric for sustainable growth.

April 26, 2025By David Kim

NRR is a critical SaaS metric. This comprehensive guide covers everything you need to know: definition, calculation methods, industry benchmarks, and optimization strategies.

What is NRR?

NRR measures key business performance. Understanding NRR is essential for data-driven decision making and sustainable growth.

How to Calculate NRR

The NRR formula and step-by-step calculation guide. Learn the correct method to measure NRR and avoid common mistakes.

NRR Industry Benchmarks

Compare your NRR against SaaS industry standards. See what good, great, and excellent NRR looks like for businesses at different stages.

How to Improve NRR

Proven strategies to optimize NRR. From quick wins to long-term initiatives, discover how to systematically improve your NRR.

Frequently Asked Questions

What is a good NRR for SaaS companies?

Good NRR varies by company stage and business model. Early-stage companies typically have different benchmarks than mature businesses.

How often should I track NRR?

Track NRR monthly at minimum. High-growth companies often monitor NRR weekly or even daily for faster iteration.

How does QuantLedger calculate NRR?

QuantLedger uses ML-powered analytics to automatically calculate NRR from your payment data, with 95% accuracy and no manual work.

Key Takeaways

Mastering NRR is essential for SaaS success. Use QuantLedger to automatically track NRR and get ML-powered insights to improve performance.

Track NRR Automatically

Get instant NRR analytics with QuantLedger

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